aware_ THE PLATFORM — Leonie Johanne Christine

Social Media & Digital Marketing Manager

aware_ THE PLATFORM

Managing Instagram & LinkedIn
Visual concept and design
Content creation, strategy, editorial plan, community management, social advertisement
Instagram follower growth from 3K to 13K in 2 years
Visual campaigns for Lufthansa Group, Fujitsu and Porsche
Digital marketing campaign and copywriting
Contributing press texts, magazine articles and visual communication

🐲 @femalepentimento⁠
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“It is one world. And it’s in our care. For the first time in the history of humanity, for the first time in 500 million years, one species has the future in the palm of its hands.” — David Attenborough

The human production of waste is an urgent issue that demands more and more attention. 🧭⁠
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As the planet's population is increasing at an alarming rate, the amount of waste we generate has also grown significantly, at an unsustainable rate.⁠
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It's

🦘 @nibera_filmscapes⁠
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“We have to cultivate contentment with what we have. We really don’t need much. When you know this, the mind settles down. Cultivate generosity. Delight in giving. Learn to live lightly. In this way, we can begin

Every year, millions of acres of forests are cleared for timber, agriculture, and urbanization, leading to significant environmental and social consequences. 🌳⁠
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Deforestation is a particular concern in tropical rain forests because these forests a

aware_ is pleased to feature an article from FootNotes, a publication from the FootPrint Coalition, in the aware_ Magazine this week.⁠
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In the article 'Global climate data around ozone levels and warming paints a good news/worst news picture‘

🌿 @acid__memories⁠
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“You have to hold yourself accountable for your actions, and that’s how we’re going to protect the Earth.” – Julia Butterfly Hill

Nowadays consumers are more conscious than ever about the impact of their purchases on the environment. ⁠🦄⁠
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With sustainability as the most urgent topic of our times, they are demanding sustainable products and services, driving innovation and cre

🐋 @h0rdur⁠
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“To do good, you actually have to do something.” – Yvon Chouinard⁠

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aware_ The Platform – Instagram Feed

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Marketing Campaign

The aware_ Academy is a digital learning platform on the topic of sustainable transformation.

I created the copies and design of our first marketing campaign, pointing out the state of emergency in a way that doesn’t make you cry, but hopefully think.

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Raus Berlin